{"id":3237,"date":"2025-01-22T13:25:52","date_gmt":"2025-01-22T13:25:52","guid":{"rendered":"https:\/\/awaraj.com\/indiasharktank\/?p=3237"},"modified":"2025-02-01T17:05:45","modified_gmt":"2025-02-01T17:05:45","slug":"conscious-chemist","status":"publish","type":"post","link":"https:\/\/awaraj.com\/indiasharktank\/2025\/01\/22\/conscious-chemist\/","title":{"rendered":"Conscious Chemist \u00a0"},"content":{"rendered":"\n<p>Cosmetic<\/p>\n\n\n\n<p>Skincare Product<\/p>\n\n\n\n<p>Season 3 Episode 1<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-text-link-color\">Brand<\/mark><\/strong><\/td><td>Conscious Chemist &nbsp;<\/td><\/tr><tr><td><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-text-link-color\">Company Name<\/mark><\/strong><\/td><td>ERA BOTANICS PRIVATE LIMITED &nbsp;<\/td><\/tr><tr><td><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-text-link-color\">Founders<\/mark><\/strong><\/td><td>Robin Gupta, Prakher Mathur &nbsp;<\/td><\/tr><tr><td><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-text-link-color\">Original Ask<\/mark><\/strong><\/td><td>60 lakhs for 2% equity at the valuation of Rs. 30 crores<\/td><\/tr><tr><td><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-text-link-color\">Deal<\/mark><\/strong><\/td><td>No Deal<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><strong>About the Product<\/strong><\/p>\n\n\n\n<p>Tailored for diverse skin types, they offer a range addressing conditions such as pigmentation, dryness, aging, and stretch marks. Formulated with potent ingredients like retinol, hyaluronic acid, urea, lactic acid, and vitamin C, their products showcase a commitment to effective skincare.<\/p>\n\n\n\n<p>The 2% Salicylic Acid Serum serves as a potent acne treatment, featuring 0.5% Zinc PCA and Willow Bark Extract. For correcting pigmentation and dark spots, the 5% Niacinamide Serum incorporates Tranexamic Acid and Alpha Arbutin. The Hybrid SPF 50 PA++++ Sun Drink\u2122\ufe0f stands out as a water-resistant sunscreen enriched with ceramides for a comprehensive sun protection experience.<\/p>\n\n\n\n<p>Each product is backed by clinical proof and thorough testing, assuring efficacy and safety. Available on their website and various online marketplaces, these offerings cater to individuals seeking advanced, science-backed solutions for their skincare concerns.<\/p>\n\n\n\n<p><a href=\"https:\/\/consciouschemist.com\/\"><strong>consciouschemist.com<\/strong><\/a><strong><\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.nykaa.com\/brands\/conscious-chemist\/c\/10733\"><strong>NYKAA<\/strong><\/a><strong><\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.amazon.in\/s?srs=20431695031\"><strong>Amazon<\/strong><\/a><strong><\/strong><\/p>\n\n\n\n<p><strong>Founders &amp; their story<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Robin Gupta<\/li>\n\n\n\n<li>Prakher Mathur<\/li>\n<\/ul>\n\n\n\n<p>Chemicals are ubiquitous, but the founders, Robin (from Alwar) and Prakher (from Jaipur), see life as a chemistry, believing in the effectiveness of science-backed solutions. The brand, with over 3 lakh customers, is an innovative, high-quality, and beginner-friendly skincare solution addressing the concerns of over 80% of Indians.<\/p>\n\n\n\n<p>Operating on D2C platforms like our website, Amazon, Flipkart, and Nykaa, their portfolio boasts 29 SKUs, each formulated through 40-50 iterations by independent R&amp;D experts. From acne to pigmentation to aging, their products cater to diverse skin problems. With fun and trustworthy packaging, coupled with products free of chemical odors, sets them apart.<\/p>\n\n\n\n<p>Prakher oversees D2C marketplaces and marketing, while Robin handles products and investor relations. With a successful funding round in September 2021 raising 3 crores at a pre-money valuation of 9 crores and an additional 76 lakhs in September 2023, we currently have 65-70 lakhs in the bank, ensuring a runway of 7-8 months. The next steps involve scaling our winning products, expanding market share, and venturing into offline and B2B partnerships.<\/p>\n\n\n\n<p><strong>About the company:<\/strong><\/p>\n\n\n\n<p>An innovative clean beauty brand, they provide functional and effective products that go beyond being an alternative, positioning themselves as a fundamental choice for today&#8217;s conscious consumers. By integrating the best of nature and science, they craft a range of intelligent, biocompatible skincare items.<\/p>\n\n\n\n<p>Their mission centers on creating products that ensure safety for both skin and the environment. They prioritize truth over pseudo-science, staying attuned to the beauty community&#8217;s preferences, thoughts, and future trends. The brand views self-care not merely as indulgence but as a profound act of reverence, placing functionality at the heart of their vision and product offerings. Guided by a sense of consciousness and civic responsibility, the brand actively offsets plastic usage within their supply chain. Additionally, a portion of their sales contributes to Reef Watch India, underscoring their commitment to preserving marine ecosystems.<\/p>\n\n\n\n<p><strong>Revenue:&nbsp;<\/strong><\/p>\n\n\n\n<p>As of August 23, the net revenue stands at 65 lakh rupees. For the fiscal year 2022-23, net sales amounted to 4.5 crores, marking a breakeven point. Projected sales for the fiscal year 2023-24 are expected to reach 9 crores, although profitability may not be achieved this year. Despite this, there is a notable improvement in gross margins, with a focus on optimizing marketing costs. The strategic effort is being made to establish offline partnerships as part of the business expansion plan.<\/p>\n\n\n\n<p><strong>Founders\u2019 Ask&nbsp;<\/strong><\/p>\n\n\n\n<p>60 lakhs for 2% equity at the valuation of Rs. 30 crores<strong>.<\/strong><\/p>\n\n\n\n<p><strong>No Deal<\/strong><\/p>\n\n\n\n<p><strong>Reasons for no deal:<\/strong><\/p>\n\n\n\n<p>Namita: Founders seemed confused about future. The scale of the business is not enough to support the future steps.<\/p>\n\n\n\n<p>Vineeta: Distribution strategy is not proper. Opportunity is online and the business has to grow online.<\/p>\n\n\n\n<p>Amit: Proof of product being good is not found in numbers. Lack of brand love.<\/p>\n\n\n\n<p>Aman: Lack of super salesman to sell the products more.<\/p>\n\n\n\n<p>Anupam: Best product does not always win. Strategy is not differentiating.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Anupam \u0915\u094b \u092a\u0938\u0902\u0926 \u0906\u0908 &#039;Conscious Chemist&#039; \u0915\u0940 Packaging | Shark Tank India 3 | Count Down To New Season\" width=\"1290\" height=\"726\" src=\"https:\/\/www.youtube.com\/embed\/y-iaQWWAME8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Cosmetic Skincare Product Season 3 Episode 1 Brand Conscious Chemist &nbsp; Company Name ERA BOTANICS PRIVATE LIMITED &nbsp; Founders Robin Gupta, Prakher Mathur &nbsp; Original Ask 60 lakhs for 2%&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-3237","post","type-post","status-publish","format-standard","hentry","category-indiasharktank"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - 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