Online Chess Training
For Kids
Season 3 Episode 42
| Brand | Kaabil Kids |
| Company Name | SHINEMIND LEARNING PRIVATE LIMITED |
| Founders | Sunil Raina, Grandmaster Tejas Bakre, Kitty Mahapatra |
| Original Ask | 70 lakhs for 2% equity at the valuation of Rs. 35 crores |
| Deal | 50 lakhs for 2.5% equity at the valuation of Rs. 20 crores and 20 lakhs debt at 12% interest for 2 years |
About the Product
At Kaabil Kids, they prioritize creating a safe, fun, and engaging learning environment for children. Central to their offerings is the Gm Designed Curriculum, meticulously crafted by Grandmasters to ensure a comprehensive and effective learning experience for young chess enthusiasts. This curriculum reflects a commitment to excellence and innovation in chess education.
Their team of Exp Trainers, comprised of experienced and FIDE-rated instructors, brings a wealth of knowledge and expertise to the table. These trainers are dedicated to nurturing each child’s potential and fostering a deep understanding of chess strategy and tactics. Kaabil Kids provides access to the Chess Learning Platform, touted as the world’s best online live chess learning platform. This platform offers interactive lessons, live sessions, and practice games, allowing children to hone their skills and compete with peers from around the globe in a dynamic and immersive learning environment.
To track progress and assess performance, Kaabil Kids utilizes a Measure Tool equipped with robust performance measurement tools. These tools provide valuable insights into each child’s strengths and areas for improvement, enabling personalized instruction tailored to their unique needs. Their approach to teaching is characterized by an Innovative Pedagogy rooted in a deep understanding of child psychology. By integrating proven teaching methods with cutting-edge educational technologies, Kaabil Kids delivers a transformative learning experience that empowers children to reach their full potential. With a diverse range of Various Chess Curriculum options available, Kaabil Kids ensures that every child can find a program that suits their interests and skill level. Whether they are beginners or seasoned players, Kaabil Kids offers a comprehensive chess education that fosters a lifelong love for the game.
Founders & their story
- Sunil Raina
- Grandmaster Tejas Bakre
- Kitty Mahapatra
Chess boasts a global presence, with the game being played in over 190 countries and a player base exceeding 60 crores worldwide. India contributes significantly to this landscape, with 83 out of the 2000 grandmasters globally being of Indian origin. Kaabil Kids is a prominent online chess training academy with a global reach, focusing on children aged 5-15 years. The academy offers five courses tailored to different skill levels, all delivered by trainers certified by FIDE (Fédération Internationale des Échecs). Since its launch in July 2019, Kaabil Kids has garnered a student base exceeding 5000.
In India alone, there are approximately 5 crores of chess enthusiasts, contributing to the substantial global player base. The academy’s curriculum comprises five levels of courses, with the foundation course spanning three months. Kaabil Kids offers group classes priced at Rs 375 per session and individual classes at Rs 900 per session. Monthly tournaments not only provide exposure to the students but also serve as a means to monitor their progress. The platform captures and analyses every game, furnishing students with detailed performance reports.
Currently, Kaabil Kids has 1280 enrolled students, generating an average monthly revenue of Rs 2500 per student. Notably, 21 students have obtained FIDE certification through the academy. With a trainer retention rate of 90%, Kaabil Kids ensures stability in its faculty, who earn an average monthly salary ranging from 40,000 to 50,000 rupees.
About the company
Kaabil Kids, spearheaded by Sunil Raina and Kitty Mahapatra, has pioneered an innovative online chess training platform aimed at making chess education accessible and affordable for children aged 5 to 15. Under the mentorship of India’s 11th Chess Grand Master, Mr. Tejas Bakre, and child psychologist Priyanka Bakshi, Kaabil Kids is dedicated to elevating chess to one of the top 5 sports within the next five years.
The genesis of Kaabil Kids dates back to 2019, when Sunil Raina, a district-level chess player, initiated chess lessons. The venture gained momentum with Kitty joining as a co-founder in February 2020. Their online platform stands out for its unique pedagogical approach, focused on nurturing future-ready individuals. Kaabil Kids’ curriculum transcends mere chess mastery, emphasizing the development of essential life skills such as critical thinking, problem-solving, collaboration, communication, and decision-making.
Led by FIDE-certified trainers, Kaabil Kids ensures that students not only excel in chess but also gain the confidence to participate in tournaments at various levels, ranging from state to international competitions. By leveraging the innate curiosity and imagination of children, their trainers employ real-life examples to instil these crucial traits, making learning both engaging and effective. Through their live online chess training academy, Kaabil Kids endeavours to unlock each child’s true potential, preparing them for the challenges of tomorrow while fostering a deep appreciation for the strategic intricacies of the game.
Revenue
The monthly sales for Kaabil Kids amount to 29 lakhs. For the fiscal year 2023-2024 up to September, the sales figures stand at 1.45 crores. During this same period, the burn rate, representing expenses exceeding revenue, ranges from 3 to 4 lakhs. The customer acquisition cost for Kaabil Kids is estimated at 6000 rupees, while the lifetime value of a customer is evaluated at 16000 rupees.
Founders’ Ask
70 lakhs for 2% equity at the valuation of Rs. 35 crores.
Offers
Aman and Namita’s offer: 50 lakhs for 5% equity at the valuation of Rs. 10 crores and 20 lakhs debt at 12% interest for 2 years.
Founders’ Counteroffer
50 lakhs for 2.5% equity at the valuation of Rs. 20 crores and 20 lakhs debt at 12% interest for 2 years.
Final Deal
Aman and Namita: 50 lakhs for 2.5% equity at the valuation of Rs. 20 crores and 20 lakhs debt at 12% interest for 2 years.
