Case Study: Beauty-Rx.in
Transforming Beauty-Rx.in into a Digital-First Brand
By Awaraj.com
๐ค Customer Overview
Beauty- Rx.in is a decoration skincare and beauty results platform devoted to offering dermatologically tested, high- quality products for ultramodern consumers. The brand partnered with Awaraj to make a strong digital identity, expand its online reach, and produce juggernauts that reverberate with beauty-conscious cult across India.
๐ฏ Objectives
- Develop a ultramodern, responsive,e-commerce-ready website.
- Establish a strong social media presence with engaging liar.
- Drive business and transformations through targeted digital juggernauts.
- figure trust and credibility in a competitive skincare request
๐ Strategy & Approach
Website Development & Optimization
- Designed a satiny, mobile-friendlye-commerce website.
- Integrated secure payment gateways, product categorization, and smooth checkout.
- Optimized point speed and navigation for better stoner experience.
Branding & Visual Identity
- Created a harmonious digital identity with refined colors, typography, and design.
- Balanced a decoration yet approachable tone to appeal to skincare-conscious consumers.
Social Media Marketing
- Erected engaging Instagram & Facebook strategies with tutorials, witnesses, and product highlights.
- Leveraged rolls and influencer collaborations to expand organic reach.
Performance Marketing
- Ran targeted announcement juggernauts across Google and Meta platforms.
- Applied retargeting strategies to boost transformations.
- Conducted A/ B testing on creatives for advanced CTR and deals.
SEO & Content Marketing
- Enforced on- runner SEO and optimized product descriptions.
- Published blogs and skincare tips to attract organic business.
๐ Results
- 120% increase in website business within 3 months.
- Achieved a 4.5K conversion rate one-commerce juggernauts.
- Grew to 10K Instagram followers organically with strong engagement.
- Increased reprise guests through fidelity- driven juggernauts.
- Established Beauty- Rx.in as a trusted, decoration skincare brand online..
โจ Conclusion
Through strategic design, digital liar, and performance- driven juggernauts, Awaraj successfully converted Beauty- Rx.in into a ultramodern digital-first brand. This design reflects Awarajโs moxie in combining branding, technology, and marketing to make poignant businesses in the beauty and skincare assiduity.











